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Gaming History You Should Know – Sega’s Absolutely Rose Street July 29, 2018

Posted by Maniac in Gaming History You Should Know, Uncategorized.
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Its Sunday and that means we’ve got an all-new look into Gaming History You Should Know, where we feature some of the best gaming history documentaries from across the web. Today, we’ll be talking about something so obscure and short-lived, even I hadn’t heard about it until I saw this documentary!

By the mid-90s, Sega was doing everything they could to extend the lifespan of their popular Genesis console until they could release a proper 32-bit game system. While the Genesis was well-received by gamers, it’s expansions, the Sega CD and the Sega 32x, were not as popular. In fact, while many people found several things to like about the Sega CD, there wasn’t much commercial interest in the 32X. Sega needed to do something drastic to change that.

Sega’s marketing department decided to make a 30 minute late-night infomercial to sell the 32x and they called it Absolutely Rose Street. This may sound a bit odd, since modern late-night infomercials typically sell home appliances, but infomercials can be made to sell anything as long as the price is right and this was not the first time Sega made an infomercial to sell something. I mean, who can forget the Sega Channel?

Wrestling with Gaming, who we featured previously on the site, put together another fantastic obscure gaming documentary on this 30-minute Sega produced 32x commercial. Give it a watch!

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